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Two online newsletter decide to partner!

Two online newsletter decide to partner!

CEOs of two online newsletter are meeting to consider a probable partnership.
Tiger is twice the size of Triple. It can add 20K readers to Triple, while Triple can add 10K readers to Tiger.
Both teams agree that this partnership will add $200K of profits however can't agree to split ratio as Tiger is insisting 2:1 split.
You are the Tiger CEO and need to negotiate.
Photo Adaptation: https://pixabay.com/photos/email-marketing-newsletter-email-4103437/
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Negotiation is an important life skill

Negotiation is also a game, the more you play and practice, the better you get. Learn and prepare negotiation to reduce anxiety. Like any other skill, it can be mastered.

· Negotiation skills are learnable · You need to know the concept & principles · You need to apply the principles & practice the game · You should get feedback after each negotiation to improve

Last but not the least, seek negotiation and don’t avoid it. When you do buy or sell an asset or join a new job, negotiations are part of the whole process. Prepare for negotiations and don't avoid.

Negotiation is an information game, a conversational dance where we exchange offers...back and forth…offers and counteroffers to benefit mutually.